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The increasingly inaccurately-named blog of journalist and futurist Chris Taylor. Either the most sporadically brilliant amateur blog, the most brilliantly amateur sporadic blog, or the most amateur sporadic brilliance on the Web since 2001.


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Daily Blah for... Wednesday, June 09, 2004

Kerry's Meditative Moment
This self-imposed five-day break from fundraising, ostensibly to show some r-e-s-p-e-c-t for r-e-a-g-a-n, is easily the best thing that could have happened to Kerry at this stage. What you seldom get in the midst of campaign craziness is a moment to pause and reflect, to reconnect with your reasons for suffering the slings and arrows of outrageous politics. Five days on his front porch should be just the ticket for this guy, who despite his lead in the polls is badly in need of a long-term makeover. And who better to have staring out at him from the front page of every paper than the man who sold sunny optimism at all costs -- even as the deficit soared and the streets filled with the mentally ill?

There are some very simple truths about presidential politics that have held throughout the television age: The taller guy always wins. The more alpha male-like guy always wins. The guy who smiles more always wins. Project an air of confidence in a better future, and people lap it up like cat's milk.

P just played a song on the iPod called Things Can Only Get Better. For those of you that don't know, this was the theme tune for Tony Blair's first landslide victory in 1997. It could serve just as easily for Kerry. Just that single phrase is about all most voters care to hear or believe. Right now, they're not hearing it.

So here's my wishlist for what Kerry emerges with: first, an unshakeable certainty that John Edwards, Mr. Smile himself, is the man he wants to be standing next to, raised fist in raised fist, at every campaign stop from now through November. Secondly, a theme song: something heart-pumpingly upbeat. Cher's Believe would serve with just a slight lyrical alteration: Do you believe in life after Bush? And thirdly, a determination that he's not going to hold back: he's going to speak every truth on Iraq or the economy, but he's going to do so with the widest possible grin and confident body language that says: don't worry, this will all be over soon. The combination, as Reagan proved, is absolutely unimpeachable.


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