DailyBlah



The increasingly inaccurately-named blog of journalist and futurist Chris Taylor. Either the most sporadically brilliant amateur blog, the most brilliantly amateur sporadic blog, or the most amateur sporadic brilliance on the Web since 2001.


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I'm the newly-appointed Future editor at Business 2.0 and the former San Francisco correspondent for Time Magazine.

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An experiment for a column I wrote about blogging back in December 2001. All these years later, I haven't been able to kick the habit.

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Yes -- the Future Boy blog for Business 2.0. And yes. If you want true, editorially-mandated daily coverage from me, that's probably the best place to look.

Mister, you talk funny. Are you one of them furrners?

Why yes I am, as it happens. I was born, raised and educated in Great Britain. I've been living in the U.S. since 1996 and identify as British.

I say, old chap, you forgot the "u" in "colour."

No I didn't. I may identify as British, but I am also an American journalist writing for an American audience about mostly American issues. These two different sides of me are a constant source of tension. Nevertheless, Daily Blah will adhere to American English grammar and spelling.





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Daily Blah for... Monday, March 09, 2009

Goodbye to all that (consumption)
How heartening to see Thomas Friedman's latest column in the New York Times going viral. Everywhere I look, netizens are posting it -- on blogs, on Facebook, on Twitter. It simply says what many of us have known for a long time: the engine of American consumption, as it stands, is unsustainable. The collapse of a financial system that grew rotten from within has changed everything. The culture of trying to get ever more wealthy and buy ever more stuff has vanished. Americans just needed to get off the treadmill for a minute to see how dumb it was.

They tried investing in real estate, and got their hands burned. Spurred by informercials, they bought tons of plastic junk from China, and it didn't make them any happier. They worked longer and longer hours -- but for what?

True, consumers are currently hoarding cash because they're afraid of losing their jobs, if they haven't already. But at the same time, they're starting to realize just how cheaply they can live. They don't actually need that cable subscription for the channels that are mostly there to sell them plastic crap from China. The Internet has all the free entertainment they could want, and targeted ads that are actually useful. Neither their homes nor their cars need to be big and shiny. A walk in the park is more pleasant than a trip to the mall: better for your bottom line and your waistline. They can split that entree, and still have enough leftovers for breakfast.

Yes, you knew it, I knew it, the rest of the world knew it, most of the coastal elites knew it. But now the penny is dropping in the heartland, in that vast cattle pasture of consumerism. America is growing up.

Which is why it is increasingly vital that Obama shunts us into science and infrastructure jobs as fast as possible. Because if we don't start making useful, sustainable things -- if we assume that the engine of consumerism is alive and well and need only be sluiced with tax rebates -- there's going to be a black hole at the center of the global economy, and the world will collapse into warring fiefdoms faster than you ever thought possible.


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